Teamlancing

Campaign: ClearVoice Teamlancing

Story – Message: Hollywood might always romanticize the writer – the classic freelancer – as an upstart or ingénue who clackety-clacks on a Royal Classic by night and scuffles with a boisterous editor by day, often with swirling montages of headlines or magazines in between. And it’s no surprise. From a narrative standpoint the relationship between a writer and editor has always been easy fodder for tension, drama and growth. The one-to-one push and pull. The pinballing dreamer on one side, and the straight-shooting gruffin** on the other. ClearVoice Teamlancing makes freelancing shift from a solo hobby to a collaborative enterprise, with freelancers often working with a wider cast of characters than just a solitary gruffin haunted by years of word-slaughter. In the new age of collaboration, teams are the thing, and this animation helps explaining this service.

Mood: Mid Century, Superhero, Collaboration, Talent, The Incredibles, Imagination, bold.​​​​​​​

Extended case – Behance-portfolio